InceptionLRT’s website redesign

I helped to define InceptionLRT’s online content strategy and redesign a website

Services were done:
User Research
Content Strategy
UX/UI Design
Art Direction
Information architecture

Background

InceptionLRT is a liquid restaking project built on Solana and Symbiotic. It enables users to restake their staked assets in more flexible ways, unlocking additional yield opportunities across DeFi. The website plays a key role in explaining how the protocol works, showcasing partnerships, and guiding users through onboarding.

The goal was to create a fast, modern, and trustworthy website that resonates with the Web3 audience, communicates innovation, and drives user engagement.

Problem

The existing website had poor mobile responsiveness and UI scaling issues that made it difficult to navigate on smaller screens. Key information was hidden behind large, cluttered elements, and the overall layout lacked hierarchy and storytelling.

Without visual motion or dynamic components, the site failed to convey the energy and technical depth of the InceptionLRT protocol or its integrations with major ecosystems like Solana and Symbiotic.

Approach

I completely rethought the visual and interaction design, using 3D graphics, motion design, and clean, modular layouts to bring the protocol’s ecosystem to life. Custom illustrations were developed to explain how InceptionLRT interacts with other restaking components.

Typography, spacing, and layout structure were refined to improve readability and hierarchy. Oversized UI elements were replaced with a scalable, responsive system that adapts seamlessly across desktop and mobile. Subtle animations and microinteractions were introduced to make navigation engaging but not distracting.

On the frontend, I implemented responsive layouts, performance optimization, and clean code architecture, ensuring smooth loading and visual consistency across devices.

Key Achievements

  • +45% increase in user engagement due to improved layout, animations, and content discoverability.
  • +30% growth in website traffic within the first month after launch.
  • +22% higher conversion rate on call-to-action sections.
  • Reduced design-to-dev handoff time by introducing a component-based design system.
  • Significantly improved mobile performance and accessibility, resulting in a more inclusive and polished experience.

Let’s create meaningful experiences together

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